The ValueBuilder Selling System®
A value selling methodology that can be used to guide your sales process, skills development and coaching engagements
Buyers expect more
Modern buyers have high expectations of the sellers they work with – to position the value of solutions to their company’s challenges.
Product centric, ‘me-me’ messaging is no longer enough to engage business buyers. You fail to stand out from the rest of the market and, as a result, you’re missing out on growth.
Are your sales team capable of differentiating your company’s value against competitors?
Guided sales conversations
Business sales teams often deal with complex customers, situations, projects and requirements. That’s the nature of the role.
A consistently applied value selling process will improve engagement and help your team to unlock customer value. Core to this is good conversations at every stage of the engagement.
How are you preparing your sales team to have the right conversations at each step?
Here’s your blueprint
Sales leaders want their sales team to be more consultative, but have struggled to embed a more systematic approach to this.
Training alone is not enough, it’s important to embed this theory into your business practices for it to stick.
The ValueBuilder Selling System®can help. Use it as a blueprint from which to develop your own, value selling process.
Components of The ValueBuilder Selling system®
Templated value-building process
Reusable ValueBuilder templates to guide your sales team through a proven, comprehensive methodology for value-based conversations.
Use them collaboratively across sales, marketing and commercial teams engaged in your revenue process. Co-create your messaging and deliver a more joined-up approach to customer engagement.
Are all of your teams pulling in the same direction to deliver customer value?
Increase sales team productivity
Remote selling is the new reality of B2B sales. How are you doing and are you standing out against your competition?
Adapting your sales process can help your sales team to sell effectively from home. Using new techniques, sales team’s can improve sales velocity, win-rates for higher-value opportunities and reduce customer churn. Together these things will grow your revenue.
How are you using the remote selling tools and approaches to deliver education, insights and information customers need to buy from you with confidence?
Provide selling tools for guided selling
Integrate helpful sales tools into your business process, and embed The ValueBuilder Selling System® principles in Salesforce.
This consistent use of guided-selling will help to digitally transform your sales function. This delivers better adoption, governance and results.
Are you ready to take the step toward data-driven sales management?
Talk to us
Book a free, no-obligation, 30-minute consultation today.
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