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We help B2B sales teams find ‘A better way of selling’

Sales Tools enabling the Intelligent Enterprise

Guide sales team effectiveness

Improve team collaboration 

Insights from reports and dashboards


Customer retention is the foundation of a growth strategy. AccountPlan helps to bring your team together to collaboratively build winning account strategy in Salesforce. Map relationships, identify opportunity and assess risk in 50% less time than off-line documents.


Sales is about winning opportunities but less than 40% are successfully closed. DealSheet brings a consistent qualification and scoring system for pipline deals. Managers use the insights to better coach their sales team and leaders have details insights to better inform forecasting accuracy. 


Customer meetings are the most important moments in any sales or account management process. CallPlan guides your sales team so they are prepared to maximise value at these key moments? Managers are armed with the insights they need to coach more effectively. 


Enable your sales team to share the right assets, at the right time. Track customer engagement with shared content to accelerate the sales process. Marketing teams get true insights on how sales assets are being used and the ROI for each.

Sales Consultancy Services

Use our expertise to accelerate and de-risk your sales improvement initiatives. 

Outside In Thinking.

Latest from our Blog.

Selling lessons from the saddle.

After 980 miles in the saddle, our Founder Garry Mansfield has found a number of similarities between cycling and B2B Sales. Read more here.

980 miles | 9 days in the saddle.

Outside In are part of the Pledge 1% movement, we give 1% of of time and products and services to help good causes. The drive to do this for Parkinson’s UK research spurred me on. I am proud that my ride is contributing to a cause bigger than my own...

Set up account planning for success

Garry Mansfield and Steve Hoyle collaborate on an article for the Institute of Sales Management. Learn the key considerations when setting up your approach to account planning for success, and getting the balance right between creativity and technology tools.

Top Sales Tools 2018 – Double award!

We are delighted that DealSheet has again been recognised in the 2018 Top Sales Tools Guide by Smart Selling Tools. And this year is a double header, with AccountPlan making it into the guide in the first year after launch. We are very excited and humbled by the...

Sales technology of the week award!

We are delighted that leading sales analyst firm Smart Selling Tools, and global top 25 sales blogger Nancy Nardin, has named DealSheet and AccountPlan Sales technology of the week.

6 Fundamentals of B2B Sales Planning

There are 6 fundamental activities needed for effective sales planning. Find out more about these here and see how 6 simple tools could help you manage these more efficiently.

Pledge 1%

Outside In are excited to join Pledge 1%’s network of founders, entrepreneurs and companies around the globe that have committed to giving back.

ISM published article – BluePrint for growth

The Institute of Sales Management (ISM) published a feature article from our founder.

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