Account Management Strategy for Construction
“Using the Outside In framework and benchmark insight added credibility to our project and helped us to engage the executive team more effectively”
Business Development Director.
Our assessment helped the client to de-risk the project and accelerate their ability to make a decision.
Key project risks were identified with possible mitigation options for these risks.
Areas of good practice inside and outside of the organisation were identified and this helped to accelerate the benefits of change.
The internal project team was better able to present a credible and well evidenced business case to internal management review.
We completed a detailed assessment of the company maturity.
We used the Outside In Account Management framework to assess the current readiness for the company. Following interviews with key stakeholders and workshops with the internal teams we were able to compare their performance against aspirations and good practice benchmarks.
We prepared a report and presented out findings in which we outlined ;
- Outline of good practice and comparison of current performance.
- Our assessment of readiness
- Recommendations on improvements and investments required
A mid-sized construction company were keen to invest in better account retention.
Before investing in change they wanted to understand how ready they were to implement account management across the organisation. This would help them to assess the company readiness and also build the business case needed to invest in to the change of process, skills and systems required to improve results.